SONY MUSIC LAUNCHES NEW LABEL FOR ELECTRONIC DANCE MUSIC

(Sony Music Forms New Label for Electronic Dance Music)

Sony Music Group announced today the creation of a new record label. This label is entirely focused on electronic dance music. It is called Sony Music Electronic Dance Music. The new label will operate worldwide. It aims to support artists in the EDM scene. The goal is to find and develop new talent. Established artists will also find a home there.

The label will be led by industry veterans. These executives have deep experience in electronic music. They understand the global EDM market. Their job is to build a strong roster of artists. They will also create innovative marketing plans. The focus is on long-term artist development. Success in the streaming era requires this approach.

Artists signed to the label will get full support. This includes help with making their music. Marketing and promotion are key parts of the deal. Touring support will also be available. The label wants to help artists grow their careers. Reaching fans everywhere is the main objective. The team believes in the power of electronic music. They see huge potential for growth.

The launch happens as electronic music remains very popular. Festivals and clubs worldwide feature EDM constantly. Streaming platforms report billions of plays for the genre. Sony Music Group sees a clear opportunity. They want to be a major force in this space. The new label provides dedicated resources. This means specialized expertise for EDM artists.

(Sony Music Forms New Label for Electronic Dance Music)

Sony Music Electronic Dance Music starts operations immediately. The search for new talent is already underway. The label is also talking to established artists. More announcements about signings are expected soon. The team is excited to build something significant. They are committed to the electronic music community. This move strengthens Sony Music Group’s overall presence in dance music.